As with so much else this past year, the traditional inaugural balls have fallen victim to the coronavirus pandemic. While the loss of such an […]
By the Numbers: Top 10 Mass Market Beauty Categories of 2020
While 2020 proved to be a nail-biter of a year for the mass market, data from IRI shows that the nail category actually ended up […]
The Genius of Pat McGrath
Esenshel hat. Makeup: Adam Wolfgang. Makeup colors: Mothership V Bronze Seduction Palette in Xtreme Aubergine, Disobedient and Bronze Blaze, Skin Fetish Highlighter + Balm Duo […]
Fashion Designer Harris Reed Collaborates With MAC
For Harris Reed, fluid fashion and beauty encompasses “more than just gender fluidity.” The London-based designer, who has dressed the likes of Harry Styles, Solange […]
Paper Cosmetics Closes First Funding Round
PARIS – Paper Cosmetics, the direct-to-consumer, natural and sustainable deodorant brand with paper packaging, has closed its first round of funding. L’Occitane Group’s venture capital […]
How Glamlite's Founder Turned Being Bullied for Her Weight Into a Pizza-Palette Empire
"What was your big break?" It's a question people often ask of celebrities, but at Allure, the beauty professionals and brand founders are the celebrities. […]
Top CEOs Talk Focusing on the Future
In tumultuous times it’s easy for companies to be reactive. But beauty’s senior leaders know that the key to survival lies in being proactive, and […]
Sustainable Skin-care Brand BYBI Raises $7M Series A
BYBI, a U.K.-based sustainable skin-care brand, has raised $7 million in a Series A round of funding. The investment was led by Point King Capital, […]
FTC Sues to Block Procter & Gamble, Billie Deal
The Federal Trade Commission is filing a suit to block Procter & Gamble‘s proposed acquisition of Billie, saying the deal would “eliminate growing competition that […]
Edward Bess Launches Hair Care, Installation at Dover Street Market
Edward Bess is no stranger to the sumptuous, so when conceptualizing his jump into hair care, Frou Frou seemed the perfect moniker. “It’s a way […]
Every Glossier Product Is on Sale for Black Friday
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate […]
Givenchy Beauty, QVC Turn to Facebook Live Shopping
Givenchy Beauty and QVC are making it Facebook official. The two formed a partnership at the onset of COVID-19 to drive online sales while retailers […]
Reflecting Consumer Demand, Beauty Retailers Showcase Wellness, Sustainability and Diversity
Wellness is top-of-mind for consumers during the ongoing coronavirus pandemic, and now, it’s top-of-mind for retailers, too. The sector has been growing, last valued at […]
The 10 Most Major Beauty Deals of 2020
Beauty M&A activity may have slowed down slightly in 2020, but there were still many major deals to be had. The year was ripe with […]